Get A Job That Doesn’t Suck
Kelly Services is a global staffing agency, helping connect employers with great talent. We created an Effie-winning campaign aimed at people in a rut, tired of their 9 to 5 jobs. Our goal was to wake these folks up to the opportunities that exist in the gig economy, to elevate what they believe about temp work, and to give them a way to get started – by contacting Kelly. The multi-media campaign includes OOH, digital video, mobile and social components – geo-targeted at people while on their way to work.